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Writer's picturePierre Guillery

Real estate fees: who pays the agent?

This as much an emotional issue as an analytical one.



This is tricky subject!


When you're the seller, the fee the buyer pays your agent isn't your main concern. You're more interested in knowing the net amount you'll get from the sale.


On the other hand, as the buyer, you pay attention to the details because you'll be covering the agent's commission - even though the agent technically represents the seller.


Focus on the value for you!


But reasonably, buyers should decide how much they are willing to pay for a specific property, regardless of the seller's intended use of the funds (which could be as varied as retirement savings, helping their children, compensating the photographer, or paying the real estate agent).


Conversely, sellers also have the freedom to determine the worth they assign to the services rendered by the agent – and hence the how high the fee can be. Because while certain agents may go the extra mile to promote the property, others may simply list it and wait for potential buyers to express interest.


I know this is as much an emotional issue that an analytical one. I know that listing agents have a poor reputation, and that some buyers are wondering why they are paid so much. But (again) look at it in a more “detached” fashion: decide how much you’re willing to pay for that specific property – and don’t delve on how the seller will use the proceeds!!

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